Friday 2 March 2007

WHAT MAKES DV&S UNIQUE?

DV&S really is different! Unlike other books, its contents aren't based on a pre-determined plan, other than it will be 160 pages long and 230 x 260mm in size. Instead, I am letting your images, thoughts and questions, together with the authors' responses, determine the content and help dictate the design. My thinking is that this will ensure the book is fresh in both its approach and content. Afterall, one of DV&S's aims is to be a conversation about photography, around the theme of Vision and Style.

Compare this approach to the usual way of commissioning books, in which ideas are turned into clearly defined book concepts. From these concepts, outlines are developed to which the photographers/authors have to stick. In this way the publisher knows that the books which are being written are the same as the ones that are being pre-publicised. No nasty surprises! In the case of the hardback edition of DV&S, as I am the publisher and since I trust you all to deliver great images and thought provoking comments, I'm not all all worried that it won't be anything other than a great book!